The word “photographer” is technically right for Jeremy Cowart, but it doesn’t really give the full picture of what he does. Although he’s a go-to talent for celebrity portraits, shooting everyone from Taylor Swift to Tim Tebow, Cowart’s creative zest goes far beyond hobnobbing with big names.
At some point between hopping back and forth between Nashville and Los Angeles, Cowart developed a reputation as a humanitarian innovator and tech guru. But the term he takes to most readily is “artist.”
“Essentially I’m a creator,” he says. “I don’t try to come up with more ideas, but I feel like God keeps laying them on me.”
One of his latest creations is the app OKDOTHIS, which serves as a “source of ideas” for other artists. The app presents a forum for creative inspiration where artists can share everything from artistic technique to what to do when you feel like you’ve lost your creative drive.
And while Cowart has provided a lot of resources for artists, it’s his work for those in need that seems nearest to his heart.
One of those is Help-Portrait, an organization that shoots free photos for people in need. The idea is to assemble a team of stylists, makeup artists and photographers to take professional portraits of people in need.
“The responses have been overwhelming,” Cowart says. “There are people who haven’t seen their families in 30 or 40 years, so we mail these portraits to family members who haven’t seen them in that long.”
In all of it, Cowart is looking for the story.
“We’re in over 70 countries, so the stories are really like a novel,” he says. “There’s an endless, endless amount of stories to be told.”