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TOMS Launches Online Marketplace to Showcase other Socially Conscious Brands

This week, TOMS—the company behind the popular buy-one-give-one line of shoes and sunglasses—has launched a new initiative to spotlight other brands and companies using their own products to benefit others. At The Marketplace, like-minded brands come together to sell their products, and tell how they benefit people around the world, in one location. The new online store sells everything from fixed-geared bikes benefiting charity:water and handcrafted, wooden headphones whose sales help the hearing impaired to high-end hand bags supporting ethical job creation. In an interview with Mashable, TOMS founder Blake Mycoskie said that even though The Marketplace showcases brands that are different than TOMS, “We’re all on the same team of people who integrate a social mission into our products” …

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