South Africa’s Surprising Source of Empowerment for Women

In South African township Soweto, women who have long struggled under the effects of poverty and apartheid are finding new entrepreneurial opportunities through Avon. Where unemployment rates are high, these women are launching their own businesses selling makeup, hair products and perfume—and because of it, they are earning income comparable to an employed man’s monthly earnings.

From the article: 

In a country where 40% of black households are headed by women, Avon’s mantra of empowerment and self-belief seems to chime perfectly with those who have overcome the oppression and indignity of apartheid.

 

 

 

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