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Hey America! You know what’s super healthy? Water! You know what’s even more healthy? Fruit! Put those two things together, and what do you get? The newest product from health-conscious beverage-maker Coca-Cola, FruitWater! Please ignore the “fact” that FruitWater contains no actual “fruit”, because who needs real fruit when you’ve got even more delicious alternatives like Splenda? That’s right an artificial sweetener that tastes like sugar, but sounds like the word splendid! Yumm! Starting April 1, Coca-Cola will introduce its new line of carbonated fruit drinks, so remember don’t be an April fool and drink bottles of “water” or waste time consuming actual “fruit” “grown naturally”; instead, start your spring with the best of both worlds, FruitWater … Discuss

 

A lot of companies are pulling out the stops in their rush to made a scene at the Olympics, but Coca-Cola has really outdone itself with this bonkers-looking structure in Olympic Park. The inside is made up of giant air cushions that make athletic noises like heartbeats, shoe squeaks and arrows hitting a target. These noises are activated by visitors' motions, and can be manipulated to remix songs. Londoners will be able to visit the building, called the Coca-Cola Beatbox, starting July 27. It's definitely going to be the only thing anyone in London is talking about next week ... Discuss

 

By rachel decker

Here are the nominees. Cast your vote for your favorites from last night's big (advertising) game. Read More