Spike Lee Launches His Own, Weird Kickstarter Movie Campaign
Spike Lee, the filmmaker behind hits including Do the Right Thing, Inside Man and Malcolm X, is asking fans for $1.25 million to fund his next joint. Despite his storied film career, Lee says that he was just turned on to Kickstarter movie funding recently, when a student (he currently teaches at NYU’s film school) told him about the successful campaigns of Veronica Mars and Zach Braff’s Garden State follow-up. The only thing is, Lee tells fans almost nothing about the film on his campaign page (warning, the video promo contains some explicit language), and instead uses the page to talk about how much he likes filmmaking and how great his other films have been. Aside from saying that the movie he wants to make is about “human beings who are addicted to blood,” Lee fails to even tell backers what genre the movie is, much less what it's called. As Time points out, “It wouldn’t hurt to inform backers of what exactly they’re funding.” Despite the ambiguity of the campaign and tone-deafness of the delivery, Lee has offered what may go down as one of the greatest backer rewards of all time—for a gift of $10,000, you can sit next to him at a Knicks game …
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