We live in wondrous times. A man in Ohio named Zach Danger Brown thought it would be funny to set up a Kickstarter crowdfunding campaign to raise $10 so that he could make a bowl of potato salad. In an interview with Buzzfeed, he explained, “I’ve always enjoyed potato salad at Memorial Day parties and Labor Day parties. Early this week someone asked if I’d ever made potato salad and I couldn’t say that I had. So I turned to Kickstarter to change that.” The unexpected publicity brought out the Internet’s most generous potato salad lovers and fans of ironic fundraising efforts, and so far, he’s exceeded his $10 goal by more than $35,000. And, there’s still 25 days left to go. Somehow, LeVar Burton’s $5.4 million Kickstarter effort to bring back Reading Rainbow seems just a little less impressive …
Update: The Kickstarter has passed the $60,000 mark.