Secretly Adding a Few Cents to Your Bill Is a Small Price for Great Service, Says Chipotle
Chipotle, possibly America's most universally beloved fast-food chain, is under fire for covertly rounding prices to the nearest nickel in some high-volume areas like New York and Los Angeles. The chain found that rounding prices moved lines along quicker, and they started implementing the practice earlier this summer without telling customers—until a keen-eyed New Jersey resident noticed his receipts weren't adding up. When he asked the manager of his local Chipotle about it, he was told, "Oh, it’s a computer program. It is just rounding numbers. It takes a little from certain receipts and gives a little to others. What do you want? A few pennies?" But now that it's made national news, a Chipotle spokesman has said the practice will continue but will always be rounded down instead of up. So your next burrito might cost two cents less. Every little bit helps ...
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