Alt-J

This article is from Issue 61: Jan/Feb 2013

These Brits, named for the Mac keyboard command for “delta,” won the coveted Mercury Music Prize, charted to the top 20 and performed sold-out shows in the U.S., all without flexing a single publicity muscle (aside from talking to us). Here’s a take:

We didn’t think a lot of people would like [the album]. We thought a lot of people would think it was pretty weird or didn’t really make sense. We thought we’d do a short U.K. tour, go back, start writing a second album and probably get part-time jobs. We didn’t expect to be catapulted into a world tour. But it’s great.

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